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Natalie Gombalova

DIGITAL MARKETING MANAGERThis conversion-minded marketer is responsible for strategizing, planning and creating high-calibre content for our website visitor’s digital experience. With over seven years in marketing, Natalie specialises in PPC, SEO, emerging trends, and customer behavioural insights that help clients find the best solutions for their business needs. Linkedin Envelope
Expanding your Canadian business to the United States? This comprehensive guide breaks down the critical differences between Canadian and US markets, from legal frameworks to business culture. Discover why the US operates more like 50 distinct markets, how employment costs differ, and what it takes to navigate complex banking, tax, and immigration requirements.
For international companies expanding to the US, understanding workplace celebrations is crucial for building company culture. Americans view celebrations differently than other countries, investing $375 per employee annually in these events. Learn how successful organizations navigate cultural differences to create engaging, inclusive celebrations that drive business results.
The US recruitment market is projected to reach $212 billion by 2027, creating unprecedented opportunities for international staffing firms. With established hubs like New York and emerging centers like Austin, global recruitment agencies can leverage specialized expertise and innovative strategies to capture significant market share in America's dynamic talent landscape.
US BANKING
Foreign businesses expanding to the US market face a crucial challenge: establishing a US banking presence. While operating with foreign bank accounts may seem viable initially, it quickly becomes impractical. This guide explores the essential steps, requirements, and solutions for international businesses seeking to establish a strong banking foundation in America.
Best Unexpected Places to Hire in the USA
As international businesses set their sights on US expansion in 2025, the landscape of opportunity has shifted beyond traditional coastal hubs. From Utah's thriving Silicon Slopes to Georgia's fintech corridor, emerging regions offer compelling advantages in costs, talent, and business-friendly policies for global companies seeking strategic growth.
EIN USA
Expanding your foreign business into the US market requires obtaining an Employer Identification Number (EIN) - your company's unique tax identifier. This comprehensive guide walks you through the essential process of securing an EIN, from preparation and application methods to post-approval considerations and compliance requirements.
For international companies expanding into the US market, understanding workplace romance policies is crucial for HR compliance and risk management. While global attitudes vary significantly—from France's 75% acceptance rate to Japan's 24%—the American approach requires a delicate balance of cultural awareness, legal compliance, and employee well-being.
Expanding your UK business to the United States? This comprehensive guide breaks down the critical differences between UK and US markets, from legal frameworks to business culture. Discover why the US operates more like 50 distinct markets, how employment costs differ (25-40% above base salary vs UK's 15-20%), and what it takes to navigate complex banking, tax, and immigration requirements. Whether you're concerned about salary expectations being 50-100% higher than UK equivalents or managing multi-state compliance, this guide provides actionable insights for successful US market entry.
Strategic Hubs & International Success
The US professional services market, projected to reach $2.3 trillion by 2027, offers unprecedented opportunities for international firms. With established hubs like New York and emerging centers like Austin, international firms can leverage specialized expertise, hybrid work models, and various market entry strategies to establish a successful presence in America's dynamic business landscape.
PAID TIME OFF
Operating in the US market brings unique compliance challenges for international companies, with critical deadlines throughout the year. From federal tax filings to state-specific requirements, missing these deadlines can result in severe penalties and compliance issues. Navigate the complex landscape of US business regulations with our comprehensive 2025 calendar, designed specifically for international companies establishing or maintaining their American presence.
hire a us executive
Your first executive hire could define your company's American success story. From timing and compensation to regional dynamics, this guide reveals the critical factors that determine when to bring on your first US-based leader. Learn how to make this pivotal decision with confidence and strategic clarity.
Colleagues discuss 2025 US employee benefits trends.
Navigate the evolving landscape of US employee benefits in 2025. From rising healthcare costs and regional variations to innovative perks, this comprehensive guide helps European companies optimize their benefits strategy. Whether expanding or established in the US market, learn how to stay competitive while managing costs effectively.
US flag, guide for business expansion in America.
The United States holiday season represents a complex cultural, economic, and social ecosystem beyond simple celebrations. For international businesses seeking to establish or expand their American market presence, understanding holiday traditions' intricate nuances isn't just beneficial—it's a strategic imperative. The season's economic impact is staggering, reaching $999.4 billion in 2023.