Natalie Gombalova

Smart Tech Talent Hotspots for US Expansion in 2026 (Beyond the Coasts)

Silicon Valley and New York no longer monopolize America's tech talent. Austin, Raleigh-Durham, Salt Lake City, Denver, Nashville, Phoenix, and San Antonio offer 30-45% cost advantages while attracting top professionals, tech giants, and international companies. These emerging hubs combine specialized talent pipelines, competitive salaries, and business-friendly environments driving US tech expansion.

State Disability Insurance in the USA

State Disability Insurance provides temporary wage replacement for workers unable to work due to non-work-related illness, injury, or pregnancy. Only five US states mandate these programs: California, Hawaii, New Jersey, New York, and Rhode Island. International employers must understand state-specific contribution rates, benefit calculations, and compliance requirements.

Greenland, NATO, and Your US Expansion: Separating Signal from Noise

Don’t let geopolitical headlines derail your growth. Despite recent diplomatic tensions over Greenland and NATO, the U.S. economic engine remains incredibly resilient. With GDP surging and consumer spending robust, savvy European leaders must distinguish between political theater and the solid business fundamentals driving successful U.S. expansion in 2026.

5 Things More Important Than Political Headlines When Expanding to the US

While European media focuses on political drama, American businesses thrive. US GDP grew 4.4% in Q3 2025. Your competitors are capturing market share. Success depends on five controllable factors: market demand, operational readiness, state business environment, cultural fit, and partner expertise - not political headlines.

How To Open a US Bank Account | Challenges for International Founders

Opening a US business bank account as an international founder requires proper documentation, a registered US entity, and the right banking partner. Traditional banks reject most international applications, but online solutions like Mercury and Revolut offer FDIC-insured accounts designed specifically for remote businesses without US physical presence.

Mastering US Business Culture | A Guide for International Managers

Successfully expanding into the US market demands deep cultural intelligence beyond legal and financial planning. Led by Maureen Mitchell—former PwC Director with 30+ years of experience helping international companies—this guide decodes the 14 critical areas where cultural differences create real business impact, providing the competitive advantage you need to thrive.

US Bank Holidays Calendar 2026 | Guide for International Business

International companies expanding to the United States face unexpected challenges with American holiday expectations. The 2026 calendar includes 11 federal holidays, but understanding which ones matter most to employees determines whether your benefits package attracts or repels top US talent. Here's what European companies consistently get wrong.

Virtual Office vs P.O. Box | Legal Differences for US Registration

Most states reject P.O. boxes for business registration. They require physical street addresses for corporations, LLCs, and registered agents. Virtual offices provide legitimate addresses that satisfy Secretary of State requirements, open business bank accounts, and meet IRS standards. For international companies expanding to the US, this distinction determines registration approval or rejection.

Year-End US Compliance Checklist for International Businesses

As a foreign business operating in the United States, year-end compliance involves navigating multiple federal and state requirements across tax, employment, corporate, and regulatory areas. This checklist provides essential guidance to help you close out the year properly, avoid penalties, and prepare for the year ahead.

Planning Your 2026 US Expansion: Essential Checklist for International Businesses

As 2026 approaches, international companies are evaluating their US market entry strategies with fresh eyes. The United States remains one of the world's largest and most dynamic markets, but successful expansion requires careful planning across legal, financial, operational, and cultural dimensions. This checklist guides your expansion planning.

Managing Religious Accommodations During the December Holiday Season

International businesses in the United States face a unique challenge: managing a workplace where employees celebrate different holidays with equal enthusiasm and equal legal protection. While Christmas dominates the cultural landscape, US employment law requires you to accommodate all religious observances equally during this busy season.

US Holiday Gift-Giving Etiquette in Business

The December holiday season brings a uniquely American business tradition that often confuses international employers: workplace gift-giving. Navigating this practice requires understanding both cultural expectations and legal boundaries that may differ significantly from your home country. This guide helps you avoid cultural missteps and compliance violations.

Expanding Your Business to the USA from Ireland

As an Irish business owner considering expansion into the American market, you're about to embark on a journey that goes far beyond establishing a transatlantic presence. While Ireland's strong entrepreneurial tradition and English-language advantage provide a solid foundation, expanding into the US requires navigating complex differences in business culture and regulations.

Expanding Your Business to the USA from the Netherlands

As a Dutch business owner contemplating expansion into the American market, you're about to embark on a journey that goes far beyond simply establishing a presence across the Atlantic. While the Netherlands' reputation for international trade and business expertise provides a strong foundation, expanding from the Netherlands to the US market requires navigating complex differences.

A Strategic Approach to Changing PEO Partners

Changing PEOs isn't about vendor switching; it's a strategic decision that can transform your US operations. If recurring errors, unresponsive support, or compliance gaps are holding back your expansion, it's time to switch PEO partners. This guide walks international companies through recognizing problems and executing seamless transitions to specialized support.

10 Things to Consider When Choosing a PEO Partner

Choosing a PEO partner isn't a simple vendor decision - it's a strategic choice that impacts every employee you hire and every compliance requirement you manage. For international companies expanding to the US, selecting the right PEO means finding a partner who truly understands cross-border complexity and American employment norms.

US Market Entry Strategies

Entering the $16.4 trillion US consumer market requires the right strategy. With foreign direct investment reaching $151 billion in 2024, successful expansion demands more than adequate funding—it requires strategic market approach. This comprehensive guide explores five primary US market entry strategies, helping international companies choose the optimal path based on their situation, timeline, and growth objectives.

Long Term vs Short Term Disability Insurance in the USA

With one in four Americans becoming disabled before retirement and 51 million workers lacking adequate coverage, disability insurance is critical for US employers. This comprehensive guide explains short-term versus long-term disability insurance, coverage differences, state requirements, and implementation strategies for competitive employee benefits packages in the American market.

US Startup Accelerator Guide: Top Programs by Industry and Region

Your perfect US candidate is identified, interviews completed, and salary negotiated. Then your UK HR manager conducts a detailed reference check and receives a cease-and-desist letter three weeks later. Welcome to America's legally complex reference check landscape, where practices differ dramatically from international norms. Here's your essential compliance guide.

10 Critical Bookkeeping Mistakes International Companies Make in the US (And How to Avoid Them)

International companies entering the US market face a harsh reality: American bookkeeping compliance differs dramatically from home-country standards. With audit rates 3-5 times higher than domestic firms and penalties exceeding $50,000, understanding these ten critical mistakes (and their solutions) can mean the difference between successful market entry and financial disaster.

Your US Employee Handbook: Legal Shield or Ticking Time Bomb?

The termination seemed straightforward—documentation was thorough, legal counsel approved everything. Three weeks later, a lawsuit arrives. Your outdated 2019 handbook becomes evidence against you, promising policies you didn't follow. Settlement starts at $100,000. Welcome to US employee handbooks: legally binding documents that either protect you or destroy you.

Reference Checks in the US: What International Employers Can (and Can’t) Ask

Your perfect US candidate is identified, interviews completed, and salary negotiated. Then your UK HR manager conducts a detailed reference check—and receives a cease-and-desist letter three weeks later. Welcome to America's legally complex reference check landscape, where practices differ dramatically from international norms. Here's your essential compliance guide.

Setting Up Your US Books That Scale With Your American Expansion

Your Delaware corporation is registered, your US bank account is open, and your first deal is closed. But who's handling your US books? This critical decision affects everything from IRS compliance to scaling operations and raising capital. Learn how to establish proper US bookkeeping from transaction one.

US Venture Capital Guide

International founders seeking US venture capital face unique challenges beyond crafting compelling pitches. This comprehensive guide covers everything from Delaware C-Corp requirements and US GAAP compliance to navigating top VC firms, understanding valuation premiums, avoiding common mistakes, and preparing your company for successful fundraising in America's competitive venture ecosystem.

US Thanksgiving Business Closure Guide for International Employers

Should your US office close for Thanksgiving? International employers face complex decisions balancing American cultural expectations with business needs. This comprehensive guide reveals what federal law requires, what employees actually expect, and practical closure strategies that strengthen team relationships while maintaining operational effectiveness during America's most-observed holiday.

Open Enrollment Season

When your US HR manager mentions "we need to prepare for open enrollment," do you understand what this means? For international companies operating in the United States, benefits enrollment season represents one of the most critical annual HR responsibilities, with significant compliance requirements, tight deadlines, and substantial financial implications extending far beyond simple paperwork.

Understanding ITIN: Your Essential Guide to Tax IDs

This comprehensive guide explains Individual Taxpayer Identification Numbers (ITINs) for international business owners expanding to the US. Learn what ITINs are, who needs them, how they differ from EINs and SSNs, the complete application process, renewal requirements, and how ITINs fit into your US tax compliance strategy for personal income obligations.

What is COBRA?

When your US employee resigns after eight months and demands information about "COBRA rights," do you know how to respond? For international companies expanding to America, understanding COBRA isn't optional—it's a federal legal requirement that protects employees' health insurance after job loss.

What is the FLSA? Fair Labor Standards Act Explained

The Fair Labor Standards Act (FLSA) is the cornerstone federal law governing wages, overtime, recordkeeping, and child labor in the United States. For international companies expanding to the US, understanding FLSA compliance is critical for avoiding costly violations—with the Department of Labor recovering $149.9 million in back wages for 125,301 workers in 2024 alone, and individual cases reaching tens of millions in penalties.

Understanding FICA

The Federal Insurance Contributions Act (FICA) is a critical federal payroll tax that funds Social Security and Medicare programs, requiring both employers and employees to contribute 7.65% each (15.3% total) on wages up to specific limits. For international companies expanding to the US, understanding FICA compliance is essential—the IRS collected $120.2 billion in unpaid employment tax assessments in 2024, with the Trust Fund Recovery Penalty holding business owners personally liable for 100% of unpaid taxes.

Thanksgiving to New Year: A Complete Guide for International Employers Navigating US Holiday Culture

The seven-week stretch from Thanksgiving to New Year's Day represents the most culturally complex period for international companies operating in the United States. During this time, American workplace expectations shift dramatically, creating both challenges and opportunities for global organizations building productive US team relationships.

Q4 Cultural Reset: How International Companies Can Revitalize US Team Culture Before Year-End

The final quarter presents a critical window for international companies to reset and revitalize their US team culture. As American employees navigate Q4's unique rhythms—from Thanksgiving to year-end deadlines—forward-thinking global organizations can leverage this period to strengthen team cohesion and position for breakthrough performance.

Q4 Team-building Across Time Zones: Strengthening US-International Cultural Connections

International companies managing remote teams across time zones face a critical Q4 challenge: building genuine cultural connections beyond video calls. With global employee engagement at just 21%, strategic team-building activities that bridge American workplace expectations with international cultural diversity become essential for retention and performance success.

Delaware vs Other States for International Companies: Tax Calculator & Decision Matrix

International companies expanding to the US face a critical decision: where to incorporate. While Delaware hosts 68% of Fortune 500 companies, recent corporate exodus including Tesla and Meta signals changing dynamics. This comprehensive guide analyzes incorporation costs, tax implications, and strategic considerations across Delaware, Wyoming, Nevada, Texas, and California for international executives.

1120 vs 1120S vs 1065

Choosing between Form 1120, 1120S, and 1065 represents critical decisions for international companies entering the US market. These corporate tax forms determine your business structure, tax liability, and operational flexibility for years to come. Understanding each form's requirements helps international businesses establish compliant, strategic foundations for American expansion success.Retry

FEIN vs EIN vs SSN

Navigating US tax identification requirements can overwhelm international companies expanding to America. From EINs to ITINs, understanding which tax ID numbers you need—and when—determines your market entry success. This comprehensive FAQ guide addresses common questions about business tax IDs, helping foreign entities establish compliant US operations efficiently.

US Market Entry: East Coast vs. West Coast vs. Middle America Strategy

For international businesses planning US market entry, choosing the right regional strategy determines success. The United States offers distinct regional ecosystems—from East Coast financial powerhouse to West Coast innovation engine and Middle America's operational efficiency. Your expansion strategy must align with business objectives and growth timeline.

American Business Etiquette: Cultural Missteps That Kill Deals

International executives face complex American business etiquette expectations that determine deal success or failure. From meeting punctuality to email response times, networking conversations to crisis communication—master the unspoken cultural rules that drive business relationships in America's dynamic market environment.

Bootstrapped vs. Funded US Expansion:

International companies face a critical decision when expanding to the US: bootstrap with existing resources or secure external funding. Each path offers distinct advantages, risks, and financial implications. This comprehensive guide helps business leaders evaluate both strategies and select the approach that aligns with their company's goals and market realities.

The American Work Calendar: Holidays, PTO, and Cultural Expectations

Expanding into the US means understanding America's unique work culture around holidays and time off. Unlike other countries, the US has no mandatory paid leave, creating both challenges and opportunities for international companies seeking competitive advantage in talent acquisition and retention.

Speed to Market: How EOR Services Accelerate US Expansion Timelines

The race to establish US market presence has never been more competitive. International companies face urgent reality: market opportunities emerge rapidly, customer expectations evolve constantly, and competitive landscapes shift overnight. Traditional entity setup approaches have become critical disadvantages when speed determines long-term success in America's dynamic business environment.

Managing Cross-Cultural Teams in the US

The modern American workplace has transformed into a multicultural ecosystem where success depends on harnessing diverse perspectives effectively. For international companies establishing US operations, managing cross-cultural teams isn't just an HR challenge—it's a strategic imperative directly impacting productivity, innovation, and competitive advantage in today's global business environment.

Ban-the-Box Laws: Criminal History Restrictions in US Hiring Processes

PEO master health plans promise better rates through scale, but rising denial rates and market changes have shifted the landscape. Small businesses now face unprecedented rejections while competitive open market options emerge. Understanding these changes is crucial for making informed decisions about employee health coverage and finding optimal solutions.

US Severance Pay Laws: Key Requirements for International Employers

US Pay Transparency Laws 2025

For international businesses expanding into the United States, successful market penetration requires thinking beyond a single-location strategy. The US market demands a multi-regional approach that reflects America's diverse business ecosystem, with strategic presence across key regions like New York, San Francisco, Chicago, and emerging growth markets.

Multi-Location Virtual Office Strategy

Scale Smarter, Not Harder | Benefits of PEOs

The United States boasts the world's largest economy, with individual state economies rivaling entire nations. For international businesses, this represents unprecedented opportunity.

US Background Check Requirements & Compliance

For international businesses expanding to the United States, background screening represents both a critical risk management tool and a potential compliance minefield that can expose you to lawsuits.

US Virtual Office Compliance: What Foreign Companies Need to Know

For international businesses expanding to the United States, virtual offices offer an attractive entry point into the world's largest economy. They provide prestigious business addresses, professional communication services, and operational flexibility without substantial overhead costs. However, navigating the complex compliance landscape requires careful planning and expert guidance.

Silicon Valley or Bust? The International AI Founder’s Guide to America’s $851 Billion Gold Rush

The US artificial intelligence market is exploding toward $851 billion by 2034, creating unprecedented opportunities for international firms. With AI startups capturing 64% of US venture capital and global funding surpassing $100 billion, America's tech hubs are transforming into battlegrounds for the world's most innovative AI companies.RetryClaude can make mistakes. Please double-check responses.

Understanding US Workers’ Compensation

International businesses expanding to the US face a complex web of workers' compensation requirements that vary dramatically by state. With average claims costing $44,179 and penalties reaching $500 daily, proper compliance isn't optional—it's essential for protecting your workforce and avoiding devastating financial liability in America's unique regulatory landscape.

Breaking Into America’s $649B Entertainment Market: Your Complete Guide

The US media and entertainment market, valued at $649 billion in 2024, offers unprecedented opportunities for international firms. With streaming services capturing 44.8% of TV viewership and international platforms earning $78 billion annually, strategic market entry through established hubs or emerging centers creates pathways for sustainable growth.

The Truth About PEO Master Health Plans [Guide]

US Immigration Compliance for International Employers

Discover how international companies can navigate US immigration compliance when hiring American talent and transferring global employees. Learn about I-9 requirements, visa categories, state regulations, and penalty risks. From L-1 transfers to H-1B applications, master the legal framework that protects your expansion while accessing America's dynamic workforce.

Expanding to the USA from Italy: Complete Guide

Expanding from Italy to the US market presents unique opportunities beyond shared Western values. This comprehensive guide reveals critical differences Italian businesses must navigate—from market scale and legal frameworks to cultural adaptation—drawing on extensive experience helping Italian companies establish successful American operations and achieve sustainable growth.

Incorporate Your Business in California (Guide)

California offers entrepreneurs access to the world's fourth-largest economy and unmatched market opportunities. However, international companies face a critical decision: should you incorporate directly in California, or incorporate elsewhere and register as a foreign entity? This comprehensive guide explores the advantages and disadvantages of each approach.

How to Choose the Right Virtual Office Location for Your US Business

When expanding into the United States, your virtual office location becomes far more than a mailing address—it's your market positioning strategy and often the deciding factor in whether clients, investors, and banks take your business seriously. A London fintech might thrive with a Manhattan address that opens doors to financial institutions, while a Berlin software company could find greater success in Silicon Valley's innovation ecosystem. This guide reveals how to navigate America's distinct regional advantages and choose a location that accelerates your US market success.

US Employee Classification Guide

Employee classification represents one of the most complex aspects of US employment law for international companies. Unlike straightforward employment categories elsewhere, America operates a multifaceted system determining tax obligations, overtime eligibility, and legal protections. Misclassification errors trigger substantial penalties, back pay obligations, and class action lawsuits costing millions.

US Employment Letters: Essential Elements Every International Company Must Know

When international companies expand into the United States, crafting compliant employment letters becomes critical for success. Unlike statute-heavy countries, the US emphasizes written agreements defining employment relationships. Poorly drafted letters risk costly litigation and regulatory violations, making sophisticated document drafting essential for protecting business interests while attracting top talent.

Top Tips: Finding the Best PEO Partner

Managing a US workforce through your established entity presents unique opportunities and challenges. While having direct control over employment operations provides flexibility, navigating complex HR administration, benefits management, and compliance requirements can overwhelm even experienced businesses. This is where a Professional Employer Organization becomes invaluable for streamlined operations.

Mental Health Benefits: Meeting US Employee Expectations

The American workplace has transformed mental health benefits from optional perks to essential employee package components. For international companies hiring in the US, understanding these expectations is crucial for attracting top talent, reducing turnover, and building thriving organizational cultures in today's competitive market.

US Virtual Office Compliance: What Foreign Companies Need to Know

US Business Jargon Glossary

Managing your US workforce shouldn't keep you awake at night. If you're struggling with delayed benefits, payroll errors, and poor compliance guidance from your current EOR provider, you're not alone. Discover why international companies are switching to specialized US providers and how strategic transitions transform operations into competitive advantages.

Making the Switch: A Strategic Approach to Changing EOR Partners

Expanding to the USA from ASEAN: Complete Guide

Expanding from ASEAN member countries to the US market presents unique opportunities and challenges beyond shared democratic values and innovation-focused economies. This comprehensive guide provides crucial insights into key differences that Southeast Asian businesses must navigate for successful American expansion, drawing on extensive experience helping ASEAN companies establish thriving US operations.

Summer Hours in US Business Culture

Understanding "summer hours" - a flexible scheduling arrangement typically running between Memorial Day and Labor Day - is essential for international businesses expanding to the US. This strategic workplace benefit boosts morale, increases productivity, and helps attract top American talent by supporting the work-life balance employees increasingly prioritize.

Incorporate in Nevada as a Non-Resident (Guide)

Discover why Nevada remains a top choice for non-resident entrepreneurs seeking strong asset protection, privacy, and tax advantages. This comprehensive guide explores Nevada's business-friendly environment, walks you through the incorporation process step-by-step, and compares key benefits against other popular states like Delaware and Wyoming.

Expanding your business to the USA from Australia [Guide]

While Australian and American businesses share common language and similar land masses, the operational realities differ dramatically. Expanding from Australia's unified market of 26.8M people to America's fragmented landscape of 335M involves navigating complex differences in business culture, legal frameworks, and market dynamics that significantly impact success.

Incorporate Your Business in Wyoming (Guide)

Wyoming offers entrepreneurs a premier incorporation destination with #1-ranked tax advantages, unmatched privacy protections, and robust asset protection laws. Whether you're a US resident or international business owner, Wyoming's business-friendly environment delivers significant cost savings and administrative simplicity while providing the strong legal foundation your business deserves.

At-Will Employment: What Foreign Companies Need to Know When Hiring in the USA

For international companies expanding to the United States, an Employer of Record (EOR) contract forms the foundation of your market entry strategy. This comprehensive guide explores essential contract terms, potential red flags, and practical strategies to secure favorable agreements that protect your interests while supporting your US growth objectives.

Meet Foothold America at SelectUSA Summit

Don't miss the opportunity to meet with Foothold America's CEO Joanne Farquharson at SelectUSA Summit to discuss your U.S. expansion plans.

Understanding EOR Contracts

Building US Investor Credibility: Metrics and Preparation Guide

For international businesses, securing US investment represents more than capital—it's validation and acceleration into the world's largest market. With American investors deploying $215.4 billion in venture capital in 2024, understanding their unique expectations and preparing a compelling market entry strategy is essential for success.

Navigating Retail Hiring in America’s Top Retail Hubs: A Comprehensive Guide

In today's competitive retail landscape, hiring top talent requires understanding the unique compliance challenges across America's diverse markets. From NYC's predictive scheduling laws to Chicago's seasonal staffing patterns, retailers must master city-specific regulations while maintaining operational efficiency. Here's your guide to compliant retail hiring across the US.

Expanding your business to the USA from Germany [Guide]

As a German business owner contemplating expansion into the American market, you're about to embark on a journey beyond simply establishing a presence across the Atlantic. While German businesses enjoy excellent reputations in the US for engineering excellence, precision, and quality, expanding from Germany to the US market involves navigating complex differences in business culture, legal frameworks, employment practices, and market dynamics that can significantly impact your success.

C-Suite vs Regional Director: Which Leadership Model for Your US Expansion?

When expanding your business to the United States, choosing between C-Suite executives or Regional Directors as your first hires can determine your success. This comprehensive guide examines both leadership models, their specific advantages, challenges, and implementation considerations to help international companies make this critical decision with confidence.

Expanding to the USA from Benelux: Complete Business Guide

Expanding your business from Belgium, Netherlands, or Luxembourg to the United States opens tremendous opportunities, but requires navigating significant differences in business practices. Beyond simply establishing a presence across the Atlantic, success demands understanding America's distinct approach to employment, communication, regulations, and market dynamics. This guide helps Benelux companies bridge these critical gaps for successful US market entry.

401(k) Plans: A Comprehensive Guide for International Companies Expanding to the US

International companies expanding to the US must navigate the complex landscape of 401(k) retirement plans. This comprehensive guide explains what 401(k) plans are, outlines legal requirements, addresses unique challenges for foreign employers, and offers best practices for implementation—helping international businesses attract talent while ensuring compliance with US regulations.

Expanding to the USA from the Nordics: Complete Business Guide

Nordic businesses expanding to the US face unique challenges beyond establishing a presence. While companies from Sweden, Norway, Denmark, Finland, and Iceland enjoy excellent reputations for quality and innovation, success requires navigating complex differences in market scale, legal frameworks, employment practices, and business culture. This guide provides essential insights for seamless expansion.

Easter Holiday Time-Off Policies in the US: A Guide for International Businesses

When expanding internationally, businesses face critical decisions about employment solutions. Understanding the key differences between Employer of Record (EOR), Professional Employer Organization (PEO), and Global Employment Organization (GEO) models is essential for navigating compliance challenges, managing costs, and achieving successful market entry. This guide helps you select the right approach for your global strategy.

EOR vs PEO vs GEO: Choosing the Right Employment Solution for Your Business

EOR Implementation Guide: Timeline & Process

Employer of record implementation provides a streamlined pathway to international expansion without establishing foreign entities. This comprehensive guide walks you through the EOR implementation timeline, process, and key considerations to ensure compliant global hiring while avoiding common pitfalls.

Testing the US market before committing to a permanent presence can be challenging for international companies. An Employer of Record (EOR) strategy offers a compelling solution, providing compliant employment, reduced upfront costs, and direct market engagement without entity establishment. Discover how this approach delivers authentic market insights while minimizing risk during your critical validation phase.

EOR vs PEO: Comprehensive Guide for Business Expansion

Understanding the difference between Employer of Record (EOR) and Professional Employer Organization (PEO) services is crucial for your success. While both manage HR functions, they differ significantly in legal structure, entity requirements, and ideal use cases for international businesses.

Cross-Cultural Business Gift-Giving: Navigating US vs. Global Practices in Corporate Relationships

Discover how international companies can successfully navigate the nuanced world of business gift-giving when expanding to the US market. From legal compliance and cultural sensitivities to balancing client relationship management with employee recognition, this guide provides essential strategies for cross-cultural gift-giving success.

Navigating e-Learning Industry Growth: US Expansion Hubs and Case Studies

The US e-learning market is projected to reach $187 billion by 2028, creating unprecedented opportunities for international firms. With cross-border partnerships at record levels and international companies now capturing 31% of US market revenue, strategic expansion into key regional hubs offers significant growth potential.

Virtual Office vs Physical Office USA: Strategic Options for International Expansion

For international businesses expanding to the USA, the choice between virtual and physical offices extends beyond cost considerations to strategic market positioning. Virtual offices provide legitimate business addresses in premium US locations while offering the flexibility to adapt quickly as your American operations evolve.

Expanding to the USA from Canada [Comprehensive Guide]

Expanding your Canadian business to the United States? This comprehensive guide breaks down the critical differences between Canadian and US markets, from legal frameworks to business culture. Discover why the US operates more like 50 distinct markets, how employment costs differ, and what it takes to navigate complex banking, tax, and immigration requirements.

US Workplace Celebrations Guide: Managing Cultural Differences

For international companies expanding to the US, understanding workplace celebrations is crucial for building company culture. Americans view celebrations differently than other countries, investing $375 per employee annually in these events. Learn how successful organizations navigate cultural differences to create engaging, inclusive celebrations that drive business results.

Navigating Recruitment & Staffing Growth: US Expansion Hubs and Case Studies

The US recruitment market is projected to reach $212 billion by 2027, creating unprecedented opportunities for international staffing firms. With established hubs like New York and emerging centers like Austin, global recruitment agencies can leverage specialized expertise and innovative strategies to capture significant market share in America's dynamic talent landscape.

Setting Up a US Bank Account for Foreign Businesses: A Comprehensive Guide

Foreign businesses expanding to the US market face a crucial challenge: establishing a US banking presence. While operating with foreign bank accounts may seem viable initially, it quickly becomes impractical. This guide explores the essential steps, requirements, and solutions for international businesses seeking to establish a strong banking foundation in America.

International Employer’s Guide: US Internship Requirements & Regulations

Navigate the complexities of US internship programs with confidence. This guide helps international businesses understand critical regulations, from Fair Labor Standards Act compliance to visa requirements. Learn how to structure legally sound internship programs while avoiding common pitfalls that could impact your US operations.

State-by-State Comparison: Best Unexpected Places to Hire in the USA

As international businesses set their sights on US expansion in 2025, the landscape of opportunity has shifted beyond traditional coastal hubs. From Utah's thriving Silicon Slopes to Georgia's fintech corridor, emerging regions offer compelling advantages in costs, talent, and business-friendly policies for global companies seeking strategic growth.

How to Get an EIN for Your US Business: Step-by-Step Guide

Expanding your foreign business into the US market requires obtaining an Employer Identification Number (EIN) - your company's unique tax identifier. This comprehensive guide walks you through the essential process of securing an EIN, from preparation and application methods to post-approval considerations and compliance requirements.

US Workplace Romance Policies: What Foreign Companies Should Know

For international companies expanding into the US market, understanding workplace romance policies is crucial for HR compliance and risk management. While global attitudes vary significantly—from France's 75% acceptance rate to Japan's 24%—the American approach requires a delicate balance of cultural awareness, legal compliance, and employee well-being.

Expanding to the USA from the UK [Comprehensive Guide]

Expanding your UK business to the United States? This comprehensive guide breaks down the critical differences between UK and US markets, from legal frameworks to business culture. Discover why the US operates more like 50 distinct markets, how employment costs differ (25-40% above base salary vs UK's 15-20%), and what it takes to navigate complex banking, tax, and immigration requirements. Whether you're concerned about salary expectations being 50-100% higher than UK equivalents or managing multi-state compliance, this guide provides actionable insights for successful US market entry.

Foothold America Appoints International Business Expert Mark Stimpfig as Strategic Growth Advisor

Navigating Professional Services Growth: US Expansion Hubs and Case Studies

The US professional services market, projected to reach $2.3 trillion by 2027, offers unprecedented opportunities for international firms. With established hubs like New York and emerging centers like Austin, international firms can leverage specialized expertise, hybrid work models, and various market entry strategies to establish a successful presence in America's dynamic business landscape.

Understanding Virtual Offices in the USA: A Comprehensive Guide for International Businesses

Entering the US market as an international business? Discover how virtual offices offer a strategic, cost-effective solution for establishing your American presence. From prestigious addresses in major business hubs to comprehensive mail and phone services, learn everything about choosing and setting up the perfect virtual office for your business expansion needs.

US Salary Benchmarking Guide 2025: A Comprehensive Guide

International businesses expanding to the US face complex compensation decisions. This comprehensive guide analyzes salary benchmarks across states, roles, and industries, providing essential data for competitive hiring strategies in the American market.

US Business Calendar 2025: Essential Deadlines for International Companies

Operating in the US market brings unique compliance challenges for international companies, with critical deadlines throughout the year. From federal tax filings to state-specific requirements, missing these deadlines can result in severe penalties and compliance issues. Navigate the complex landscape of US business regulations with our comprehensive 2025 calendar, designed specifically for international companies establishing or maintaining their American presence.

When to Hire Your First US Executive : Strategic Timing Guide

Your first executive hire could define your company's American success story. From timing and compensation to regional dynamics, this guide reveals the critical factors that determine when to bring on your first US-based leader. Learn how to make this pivotal decision with confidence and strategic clarity.

Navigating US Employment Law Changes Under the New Administration: A Comprehensive Analysis for International Businesses

2024 marked an unprecedented year for international business expansion to the United States, with foreign direct investment reaching $506 billion – a 12% increase from 2023. Over 4,800 new international companies established US operations, creating 285,000 new jobs and reshaping how global businesses approach American market entry.

2024 in Review: A Landmark Year for International Business Expansion to the United States

US Employee Benefits Trends: What to Budget for in 2026

Navigate the evolving landscape of US employee benefits in 2025. From rising healthcare costs and regional variations to innovative perks, this comprehensive guide helps European companies optimize their benefits strategy. Whether expanding or established in the US market, learn how to stay competitive while managing costs effectively.

Navigating the 2025 Employment Law Landscape: What Every HR Professional Needs to Know

State legislatures and city councils have enacted significant workplace regulations for 2025, introducing new compliance obligations for employers nationwide. From California's AI privacy protections to expanded family leave benefits, these changes reflect evolving workplace dynamics and require careful attention from HR professionals and legal teams.

Navigating the US Holiday Season: A Comprehensive Guide for International Businesses

The United States holiday season represents a complex cultural, economic, and social ecosystem beyond simple celebrations. For international businesses seeking to establish or expand their American market presence, understanding holiday traditions' intricate nuances isn't just beneficial—it's a strategic imperative. The season's economic impact is staggering, reaching $999.4 billion in 2023.

Navigating Cyber-Tech Growth: US Expansion Hubs and Case Studies.

The U.S. cybersecurity market is booming, projected to reach $79.3 billion by 2027. International cyber-tech companies can leverage specialized hubs like Washington D.C., Silicon Valley, and emerging markets such as Salt Lake City to access cutting-edge talent, federal contracts, and innovative ecosystems for successful market expansion.

What Do Trump’s Tax Plans Mean for Business Taxes in the United States?

Donald Trump's proposed 2024 corporate tax plan could revolutionize international business strategy. With a potential tax rate slashed to 15%, the United States becomes an increasingly attractive destination for global companies seeking expansion. This pivotal change promises enhanced financial flexibility and unprecedented opportunities in the world's largest economy.

Your Complete Guide to Hiring Your First US Employee

This guide provides essential insights into the American employment landscape, from legal requirements and compliance considerations to benefits packages and cultural expectations. Learn about hiring options, cost considerations, and strategic approaches to building your U.S. workforce successfully.

How to Simplify US Payroll Management: A Complete Guide

Navigating US payroll management doesn't have to be complex. Discover how partnering with an Employer of Record (EOR) transforms challenging payroll operations into a streamlined process. From comprehensive setup and compliance to ongoing management and risk mitigation, learn how international companies can efficiently handle US payroll while focusing on growth.

Foothold America Selected to Moderate Panel at Prestigious SelectUSA Investment Summit 2025

Foothold America, a leading provider of U.S. expansion solutions, has been selected to moderate a key panel at the 2025 SelectUSA Investment Summit. CEO Joanne Farquharson will lead the "Investment Fundamentals" discussion at this prestigious government event, which attracts over 5,000 global business leaders and investors. The Summit, taking place May 11-14, 2025, in Maryland, serves as America's premier forum for promoting foreign direct investment opportunities.

Adjusting U.S. Expansion & Hiring During Political Transition

The confirmation of Donald Trump's 2024 election victory signals a period of significant change for international businesses operating in or expanding to the United States. With historical data showing substantial impacts on immigration policies and business operations during previous transitions, companies are seeking stable alternatives to traditional expansion methods. While past administrative changes led to increased visa processing times, higher denial rates, and operational disruptions, innovative solutions like Employer of Record (EOR) services are emerging as a strategic pathway for businesses to maintain their U.S. presence and growth trajectory, regardless of political headwinds. This comprehensive analysis explores the challenges ahead and presents practical solutions for international businesses navigating this period of transition.

Navigating Health-Tech Growth: US Expansion Hubs and Case Studies

As the U.S. health-tech market continues evolving, international companies increasingly seek expansion opportunities in key innovation hubs. This comprehensive guide explores the most promising locations for health-tech development, focusing specifically on digital health solutions, telemedicine platforms, healthcare software, and related technologies that improve healthcare delivery and patient outcomes.

Navigating Fin-Tech Growth: US Expansion Hubs and Case Studies

As the global fin-tech market expands, international companies increasingly look to the United States for growth opportunities. This guide explores the most promising fin-tech hubs nationwide, focusing on the benefits for international companies seeking to establish a presence in the US fin-tech landscape.

The Global Entrepreneur’s Strategy for Hiring US Talent While Safeguarding IP Assets

Expanding into the US market offers global entrepreneurs access to exceptional talent but comes with intellectual property protection challenges. Learn essential strategies for safeguarding your IP assets when hiring US employees, from robust employment agreements and training programs to secure IT infrastructure and effective client interaction protocols.

Navigating Ed-Tech Growth: US Expansion Hubs and Case Studies

As the global ed-tech market grows, international companies are eyeing US expansion. Top hubs include Silicon Valley, Boston, and New York City, each offering unique advantages and challenges. Emerging centers like Salt Lake City, Pittsburgh, and Raleigh-Durham present fresh opportunities. Consider factors like talent availability, funding ecosystems, and local education landscapes when choosing your ideal location.

The Price of American Dream: The True Cost of US Expansion

Expanding into the US market offers immense opportunities but has hidden costs that can catch even prepared businesses off guard. From complex regulatory compliance to nuanced employment costs, successful expansion requires navigating a multifaceted landscape. This guide delves into often-overlooked expenses across various sectors, providing invaluable budgeting tips for foreign companies aiming to establish a foothold in the world's largest economy.

Make it Big in America: How UK & European Biotech Founders Commercialize Without Giving it All Away

The US biotechnology market offers immense opportunities, but traditionally at a steep cost: partnering with Big Pharma or losing control. A new approach is emerging, allowing biotech firms to establish a strong US presence while preserving independence. This guide explores innovative strategies for transatlantic expansion that maintain equity and vision, from setting up subsidiaries to navigating regulations. Learn how to succeed in America without sacrificing your company's essence.

The Compliance Checklist: US Labor Laws Every Foreign Employer Should Know

Expanding your business into the United States presents a world of opportunities, but it also demands a deep understanding of the intricate web of US labor laws. As a foreign employer, ensuring compliance with these regulations is not just a legal necessity; it's a strategic imperative for long-term success. This comprehensive guide will equip you with the knowledge to navigate the US labor landscape confidently. We'll delve into crucial regulations, explore compliance strategies, and provide practical insights to help you establish a successful and sustainable presence in the American market.

Mastering the Art of Effective Remote Management for Your US Workforce

As an international business leader expanding into the US market, you've conquered numerous challenges. Now, you face a new frontier: effectively managing your remote American employees from afar. This article explores the unique challenges of international remote management and provides key strategies to bridge geographical and cultural gaps. From shifting to "micro-understanding" to leveraging technology for global collaboration, we'll delve into best practices that ensure your US team's productivity, engagement, and alignment with your global objectives. Whether you're new to managing US-based remote teams or looking to enhance existing strategies, these insights will help you navigate the evolving landscape of international remote work.

From Boston to San Diego: Where Should Your Life Science Company Expand in the US?

The United States remains the prime destination for international life science companies seeking to expand their global footprint. With its cutting-edge research facilities, robust funding ecosystem, and vast market potential, the US offers unparalleled opportunities for innovation and growth. This comprehensive guide explores the top life science hubs across the country, from the established powerhouses of Boston and San Francisco to emerging centers like Houston and Denver. We delve into each location's unique advantages and challenges, providing crucial insights into talent acquisition, regulatory landscapes, and industry trends. Whether you're a biotech startup or an established pharmaceutical company, understanding the diverse US life science ecosystem is critical to successful expansion.

Navigating US Hiring for UK Companies: Leveraging Government Resources

Expanding your UK business into the US market offers exciting opportunities, but it comes with unique challenges, especially in hiring and managing a US workforce. This guide demystifies the US hiring process for UK companies, focusing on valuable resources provided by the UK government. We'll explore key aspects of US hiring, from understanding the job market to navigating legal considerations and cultural differences.

Mastering the Art of Effective Remote Management for Your US Workforce

Reskilling Older Workers for an AI Future: Embracing Change in the US Workforce

The rise of Artificial Intelligence (AI) is transforming workplaces worldwide, including those of international companies operating in the United States. As AI automates tasks and reshapes job requirements, organizations face the critical challenge of reskilling their older workforce to thrive in this new, technology-driven landscape. For international businesses with a foothold in the US, addressing this skills gap is essential for maintaining a competitive edge and retaining valuable institutional knowledge. This comprehensive guide explores proven strategies and case studies to help you successfully reskill your older workers and future-proof your American workforce for the AI revolution.

US Hiring: A Guide for Visa-Holding Founders and Key Employees

As the global startup landscape expands, many companies want to send founders or key employees to the US on a residential visa. This presents both opportunities and challenges. In collaboration with our partner, Arvinder Ubhi, Director at Ellis Porter, we'll delve into the intricacies of hiring in the US when founders or key personnel immigrate to the US to grow a foreign-owned business. From understanding visa limitations to establishing a legal entity and complying with US employment laws, we'll provide invaluable insights that will empower you to navigate the process successfully.

Navigating US Hiring for Foreign Companies: A Tax-Savvy Approach

In today's global economy, expanding into the US market is a strategic move for many foreign companies. However, navigating the complex landscape of US employment and tax regulations can be daunting. This blog post aims to guide non-US companies through the intricacies of hiring in the United States while optimizing their tax position. Foreign companies are drawn to the US for various reasons: access to a large consumer market, a skilled workforce, and opportunities for growth and innovation. However, tapping into these benefits requires a thorough understanding of the US hiring process and its tax implications.

Transition from EOR to PEO – US Expansion Guide

As your US business expands, transitioning from an EOR to a PEO can be a strategic move. Discover the benefits of a PEO, factors to consider, and how to ensure a seamless transition. Foothold America offers expert guidance and PEO+ Cross-Border Support™ to empower your US success.

Paid Time Off (PTO) in the USA: A Crucial Benefit or Costly Perk?

The United States might be a land of opportunity, but when it comes to paid time off (PTO), it falls short compared to many other developed nations. This article delves into the current state of PTO in the USA, analyzing trends, legalities, and how it compares to the global landscape.

5 Ways PEO+ Streamlines Your US HR and Saves You Time

The US market, while alluring, is complex for foreign businesses. Navigating payroll, benefits, and equity is time-consuming and requires local expertise. PEO+ by Foothold America offers comprehensive HR solutions to help foreign companies confidently enter and grow in the US market. Learn more.

Importance of DEI in Recruiting: Key Strategies for Success

Understanding PEO+ | The Ultimate Playbook for Flawless US Employment for Foreign-Owned Businesses

Developing a Winning Interviewing Strategy: Attract and Hire Top Talent in the US Market

Mastering Employee Retention Strategies for 2024

New Roots in Old Soil: Balancing Tradition and Innovation in the Workplace

Find the perfect balance between tradition and innovation in your workplace. Get expert insights on how to navigate this dynamic in our blog.

Understanding Your Options: A Guide to Full-Time Employee Benefits in the USA

Full-time employment in the USA comes with a variety of benefits, but navigating these options can be confusing. This guide will break down federally mandated benefits like Social Security and Medicare, along with common employer-provided offerings such as health insurance and paid time off.

Navigating US Health Insurance for Your Remote Team

Contractor & Employee Misclassification in the USA

US Payroll Taxes: Definitions, Costs, and Calculations

A Comprehensive Guide to Employing Workers in the United States

Hiring employees in the US? This guide explains key steps, regulations, and options to ensure a smooth and compliant expansion. Read more.

Expanding to the US? When a UK Company Needs to Register

UK businesses eyeing the US market face a strategic choice: should they register as a US entity? There's no one-size-fits-all answer, so careful analysis is crucial. For a deeper dive into navigating this decision effectively, read this full article.

Is Your Business Ready to Expand to the American Market? A Comprehensive Checklist for Success

The United States, with its massive population and diverse consumer base, is a tempting market for many international businesses. But expanding to the US requires careful planning and a deep understanding of the cultural and economic landscape. This article provides a comprehensive checklist to help you assess your business's readiness for the American market, covering areas like market research, legal compliance, marketing strategies & more. The article delves into the world of EORs, explaining how they work, their benefits, and when they might be the ideal solution for your US expansion strategy.

Hiring Employees in the USA with an Employer of Record Service

Hiring talented employees in the United States can be a challenge for foreign companies. Employer of record (EOR) services can help businesses overcome these challenges by providing a way to hire employees in the US without having to establish a legal entity. This article delves into the world of EORs, explaining how they work, their benefits, and when they might be the ideal solution for your US expansion strategy.

10 Things to Consider When Expanding to the US: A Guide for UK Businesses

The United States also known as the land of opportunity, is home to a massive market with significant growth potential. Read 10 key considerations for UK businesses entering the US market.

What is a PEO? Your Guide to Co-Employment in the USA

Confused about PEOs & co-employment in USA? Demystify it all & unlock HR efficiency with our exclusive blog. Read more now.

Choose the Best Employer of Record | 10 Questions to Ask

In our guide on choosing the right Employer of Record (EOR) for your business, we offer 10 essential questions to ask potential partners. This comprehensive list covers key factors such as compliance and cost-effectiveness, allowing you to make an informed decision that supports your US expansion goals.

US Company Registration [Guide for Non-US Businesses]

Incorporate Your Business in Delaware (Guide)

Understanding Employer of Record Services

2024 Holiday Calendar USA [Download & Print]

Our '2024 Holiday Calendar USA' includes all major federal holidays observed throughout the year. Some of the significant holidays include New Year's Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, and Christmas Day. Review the calendar to understand which days may impact your company's operations and plan accordingly.

Behind the Courtroom Doors: Understanding the Causes Behind Lawsuits Against US Employers

Keeping Your Business Compliant: An Overview of California’s New Employment Laws for 2024

Harnessing Neurodiversity in the Workplace: Creating Inclusive Cultures

Incorporate Your Business in Florida (Guide)

Understanding Employer of Record Services

Why a Good Employee Benefits Package is Key to Retaining Top Talent

Harnessing the Power Of a Multigenerational Workforce

Five Key Metrics To Measure Employee Motivation

''An organisation is only as great as its people.'' Read more about the five key metrics to help you gauge employee motivation and ensure that your business is fired up for success.

How to have difficult conversations with employees

Learn effective strategies for having difficult conversations with employees by reading our practical tips to navigate these challenging situations.

Embracing Diversity and Inclusion in the Virtual Workplace: Five Creative Ways to Celebrate DEI in Remote Teams

Managing a remote workforce can be, at times, tricky – we have put together some tips to help you build lasting relationships with your employees.

Select USA 2023: Investment Summit draws to a close

The SelectUSA Investment Summit is the United States’ premier annual event dedicated to promoting foreign direct investment (FDI). Read to find out more.

How to onboard and manage your remote US employees effectively

Managing a remote workforce can be, at times, tricky – we have put together some tips to help you build lasting relationships with your employees.

Tips for employers to recognize the importance of mental health and well-being in the workplace

Discover how to recognize some of the warning signs of mental health conditions amongst employees and how employers can support mental health in the workplace.

5 Tips to Improve Your Remote Company Culture

While the benefits of remote working are immense, creating a healthy company culture requires serious commitment. Read more about how you can build a positive remote company culture.

Your 2023 HR checklist to retain your top talent

How to retain top talent and build a workplace environment where employees feel nurtured, appreciated, engaged and encouraged to succeed.

The Ultimate Guide to Non-Mandatory Employee Benefits in USA

Non-mandatory benefits are employee perks that aren't required by the US law. Find out more about them & why businesses offer these benefits.

The future of employee performance reviews

How to create a fail-proof performance management review process at your organisation that fosters continuous feedback and sets up employees for success.

Top 2022 HR Trends in the USA

Companies that don’t prioritize employee wellbeing and the work-life balance of their workforce will likely see high turnover. When it comes to attrition, 25% of employees left employment due to mental health.

Four reasons why you should consider implementing a mentoring program at your company and how to do it

Workplace mentoring is currently one of the most powerful tools for employee development and engagement, with over 84% of US Fortune 500 companies presently adopting them.

How and When Foreign Companies Should Set Up a US Subsidiary

Find out all the factors you need to consider to determine whether you should set up a US subsidiary and discover how to do it.

Understanding Generation Z in the workplace

Discover what makes Gen Z unique, what they value and expect from their employer and how to manage them in the workplace effectively.

What is the Real Cost of Hiring US Employees for Non-US Companies?

Find out the real US employment costs so you can confidently tick this box on your overall US expansion budget.

How to improve diversity, equity and inclusion in the workplace

Find out why having a diverse and inclusive workforce is important and learn about different DEI initiatives that you can start implementing today.

Seven signs your business is ready for international expansion

Are you considering expanding your company internationally but are unsure whether your business is ready? Find out the seven signs that tell you if your business is equipped to take off to new horizons.

Five Tips for Business Networking in America

An extensive network is essential when establishing your business in the US. Our tips for business networking in America will help create lasting relationships.

Ten ways to promote the mental wellbeing of your remote employees

Find out how employers can best support the mental health wellbeing of their remote employees with these ten top tips.

The advantages of employee feedback in the workplace

Learn more about the importance of knowing what your employees think and feel about your workplace & how to use the feedback to improve your company culture.

Five Ways to Build and Improve Your Company Culture

Discover the top five, easy to implement tips on how to improve your company culture.

Best States for Business in the US

Are you thinking of expanding to America and trying to figure out the best state for your business? There are many factors and criteria you will have to consider.

Understanding the Family Medical Leave Act (FMLA) and State Paid Family and Medical Leave (PFL)

Discover the requirements and benefits of the Family Medical Leave Act and the Paid Family and Medical Leave.

How to compliantly terminate an at-will employee

Wondering what are the primary considerations and risks you need to factor in when deciding to terminate a US employee and how to do it compliantly? Find out more.

The Great Resignation: why so many US workers are quitting their jobs, and how you can avoid this happening at your company.

The pandemic was the catalyst for the ‘workers’ revolution’. Find out why US employees are quitting in masses and how can you avoid this happening at your company.

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